The Significance Of Labeling In The Pre-Roll Business
As you might already know, the demand for any product related to the cannabis plant has grown tremendously in recent years because of studies, and if you didn’t, well, now you know. Scientists have found out that the cannabis plant isn’t only used as a drug and has amazing therapeutic factors that can massively help humans deal with now-common diseases like anxiety, sleeplessness, joint pains, and many others.
People think that the biggest product from this plant is either CBD or THC, but they forget to mention another product that has contributed a lot to this exponential growth. This product is known as pre-roll, and it is made by drying and grinding cannabis flowers. That very flower is where THC and CBD oil is obtained from, and many other cannabinoids are also obtained from the same flower.
The cannabis industry is worth billions of dollars, and to just give you a rough idea about the impact of pre-rolls on this industry, Canada and the USA reported sales of $725 Million of pre-rolls from January 2022 to June 2022. These are the sales of only two countries of just 6 months, and pre-rolls are legal in many other countries in the world like European countries, Uruguay, some South American, and many Caribbean countries.
Now that you know about pre-rolls and their impact on the cannabis industry, let’s talk about our main topic for today. In this blog, we will be telling you about the significance of labeling in the pre-roll business. So, without any further ado, let’s get started with it.
The biggest reason why your brand should make no error when it comes to labeling your custom pre-roll packaging is because of legal compliance. Compliance with local, regional, and national will help you tackle any legal problems that may arise. Accurate custom boxes with logo is crucial for any business, but it is even more crucial when it comes to products like pre-rolls.
Proper labeling will help you ensure laws related to packaging, health warnings, and child-resistant cbd packaging. All these things are crucial for labeling, and not having these can leave you in deep waters. By providing basic information about the product, like health warnings, allergy warnings, expiry date, manufacturing date, and THC/CBD content, can protect you from all the legal actions against your brand.
Another reason why pre-roll packaging with labels is crucial is that it provides education to the consumer. These labels will help you tell your consumer all about the product, whether it be cannabinoid potency, potential allergies, usage instructions, and recommended dosage. Mentioning all these things is of great importance for your business. Many people argue that they can go without mentioning these things on the pre-roll packaging because not many people read these instructions.
Yes, you are right, but it only takes one person to tell the authorities that you are not providing enough information about such a sensitive product, and the authorities can ban your brand, and you don’t want that to happen, do you? So, labeling is important. Also, mention the pre-rolls price on the packaging so that customers can decide whether they want to for the product or not.
Customers adore brands that are transparent with them because customers are paying for your product, and they need some level of transparency before they buy a product. Labeling your pre-roll packaging can be of great use for your brand because you can tell about your product's expiry date and manufacturer. These things will help customers make their purchase decision because they will be able to find out how fresh the product is and how long it can stay fresh.
These labels can also help you flaunt your achievements to your customers, like getting approved from higher authorities, and this goes pretty well with customers. This will reinforce the customers’ trust in your brand and will help you get loyal customers, and these loyal customers are what you need to build a well-known brand in this saturated market.
Helps You Stand Out
The only thing you want apart from quality products in this saturated niche is to stand out from the rest because competition is fierce. These labels are the things that will help you achieve that goal, and if you don’t have these labels, you won’t be well-known in the market. When the market is following the same trend, you have to take a leap of faith and try something entirely new.
This will be seen as a confident move by the consumers that you aren’t afraid to be different from the market, and it will surely help you get noticed by the consumers. Also, don’t forget to leverage the power of custom boxes with logo.
Helps With Branding
It happens all the time in the market that we find a quality product, but can’t seem to find it the next time we enter the market. That doesn’t happen only because the product is out of stock, this happens because you can’t seem to remember the brand of that product, and this wouldn’t happen if that brand had done good branding, packaging and labeling around their product.
As you know, almost every product these days comes with a QR code on custom boxes with logo, and helps brands track their products, whether it be an individual packaging or a whole carton. This is another reason why labeling is crucial because these labels can have QR codes printed on them, and you can track them if they ever get lost. This will also help you deal with any problems if they arise.
These QR codes can be further used by the consumers to go visit your website and try out other products on your online pre-roll store or to study the product that they ordered. This will tell customers that your brand is attentive to the needs of its customers. If you are looking to get your hands on pre-rolls in Katy, then you are at the right place, and we have got you covered.
These were a few reasons why labeling of pre-rolls is significant for brands, and this is it for today’s blog.